For anyone who wants to safely get into their own business

for a life with greater freedom, income, flexibility and meaning...

If you are tired of the J.O.B. grind,

your new life is calling you.


BEFORE you quit a job,

BEFORE you invest money and energy,

BEFORE you commit to any type of business...

Discover the safest way to get into your own business for the life you want!

Even if you have never owned or managed a business.

The step-by-step UNBIASED business research formula guides you to become the creator of your new life chapter by building your success BEFORE you leap into any type of business you might create or buy.

If this sounds like you...

Dear Fed up,

Do you want more freedom, income, and meaning in your career and life?

Here is the secret to:

√ NO MORE employee grind of spending your best years working for bosses who decide:

- how much you are paid,

- if you get promoted,

- how much vacation time you get,

- what you work on,

- who you work with.


- office politics,

- meaningless meetings,

- time-vampire commute.


- glass ceiling,

- discrimination,

- Friday layoffs!

√ NO MORE sacrificing who and what is most important to you.

Like missing out on your kids' childhood until you realize they have flown the nest.

Like taking your health and your relationships for granted because your job comes first.

Like not having enough vacation! Who can survive with only a few weeks off per year?

All the important things you miss because for too long you have had to build your life around a company's demands!

This used to be me...

Years ago, I was like you – a dedicated worker in the corporate world, spending countless hours in jobs that, deep down, felt unfulfilling.

I was part of a machine, contributing to goals that weren't mine in companies that didn't spark a flicker of passion in me.

I pushed myself, but for what?

Even when it might have be interesting, the work I was doing didn't resonate with my core values or aspirations.

Until I had enough.

I had enough of the job hamster wheel.

So I bootstrapped a small business.

It was my ticket to freedom and a life according to my priorities and values.

It was an exciting adventure.

The business grew from a 300-square-foot startup prototype to a two-story, 4000-square-foot brick-and-mortar retail and e-commerce store. It grew to seven-figure revenues. More importantly, it allowed me to craft a life of my own design while prioritizing my family, my child, and the freedom to live on my own terms.

Fast forward several decades, and I've navigated business ownership through several businesses. In the process, I discovered the formula for picking and building my best-fit business. I've help others do the same.

That's when I discovered a profound truth.

With the right business, we have the power to shape a life of significance. In it, our career isn't just for survival but a journey aligned with our deepest aspirations.

All this is up to us and the choices we make!

With the right business we have the power to create a life we love.

That's because as business owners we have the flexibility to focus on our lives as a whole. We can do it based on WHO and WHAT matters most to us.

Like our loved ones.

Our hobbies and passions.

Our bucket list items.

And our purpose...

Here are the tragic reasons most employees AND business owners are unhappy.

Since my first business when I was 25 years old, I've had my share of challenges, failures and wins. I learned invaluable lessons from my own mistakes and those of others. I share this knowledge with you in the book so that you don't fall in the same traps.

As a business coach, I have worked with countless employees who dream of the entrepreneurial freedom.

But I also mentored business owners who didn't enjoy their day-to-day lives with their business.

This is how I discovered these tragedies:

1- Most employees are unhappily caught in the job trap like I was.

2- Others build successful careers just to be pushed out by corporations as they near retirement.

3- Some jump too quickly into a business. They skip or skim critical unbiased research. Many are sold the wrong business, to their regrets.

4- Disgruntled business owners picked the wrong business for the life they wanted.

And even employees and business owners who are perceived as "successful" by society, many are deeply unhappy.

Their mental and physical health suffers. Their relationships suffer. Their wealth suffers.


The key to success isn't just picking a business that will make money.

It begins with introspection – taking time to leverage your strengths, and to capitalize on the unique value you can offer.

It's also about observing the world around you, identifying gaps and opportunities, and aligning them with your vision.

This unique journey of self-discovery and market research isn't just a preliminary step to creating or buying a business.

It's the foundation on which you build the success of your new life.

Before you hand in your resignation... Before you invest in any type of business.

Launching the right business for you and the life you envision is one of the most critical decisions you'll ever make as an entrepreneur.

The right business is one that gives you a remarkable lifestyle.


Read this book.

It is your first and most risk-free step to your future fulfilled life.

The book RIGHT BUSINESS RIGHT LIFE guides you to discover how to reinvent your life with the right idea for a business in 12 milestones!

DISCLAIMER: But first, I need to tell you this.

Owning a business in itself doesn't guarantee a better life.

There is a wrong way (a biased way) to start or buy a business, which we cover in the book.

The research described in the book is the first and critical step to success in business and life. There is work, and objectivity required in researching before you jump into any business idea.

This is not a get-rich-quick scheme.

Most people who start a business look for shortcuts and underestimate the value of early-stage planning, to their regrets.

Many business gurus will even tell you to make the leap and then figure it out as you go... That's a sure way to lose money and time, and fail!

We believe the opposite.

Before you quit a job, before you invest money and energy in any kind of business, we advocate following this unbiased formula to ensure you begin with the right business.

It is the most risk-free way to start any business.

This is for those who are willing to create or buy a business the right way by building a solid foundation for its success. For aspiring business owners are ready to exercise early due diligence, owning the right business is a remarkable way to live a fulfilling life.

When you own the RIGHT business, started the RIGHT way

you create a better lifestyle than the employee grind

of spending hours laboring for someone else's company.

The book on this page is your unbiased guide.

With it, you'll discover how to reinvent your life from a fed-up employee to a freed-up entrepreneur.

NO MORE asking your bosses for time off, pay raises, and career advancement!

Take the driver's seat of your career and life by discovering your ideal business model.


Creating Your New Story with these Five Building Blocks


√ Decide when you work or not work.

√ Organize how to spend your time for your business and for your loved ones.

√ Choose when you want to work, or take time off each day, week, month, and year!

√ Start a business that gives you time, freedom, and your dream lifestyle.


√ With the right business, you are in control of your income.

√ Pay yourself what you earn without depending on a boss and being at the mercy of office politics.

√ You make what you earn.

√ There are no glass ceilings and no discrimination when you own your business!


√ Choose where you want to work and run your business from.

√ The right business gives you location flexibility.

√ You'll have the freedom to attend important personal events and enjoy your hobbies. You'll be available for everything and everyone that matters to you.


√ A sellable business creates wealth.

√ As your business grows in value, it will build equity every day of your working life.

√ You are no longer trading your time for money.

√ When you choose the right business, you can create a legacy, allowing you to cash in when you are ready to exit it.


√ Your bucket list has significant milestones that make a life well-lived. Honor your wishlist of important experiences and accomplishments for a life with no regrets.

√ Do you have places you want to visit, things you want to achieve, goals, and milestones that are important?

The right business gives you the time and money resources to check important items off your bucket list and live with purpose.

Is this the life story you dream of for you and your loved ones?

if so, introducing...



From Fed-Up Employee

to Freed-Up Entrepreneur

Discover how to

Reinvent Your Life and Career

This book is for you if you want to diligently research the right business for you

BEFORE quitting a job and investing in any type of business.

Here's some of what you'll discover inside

Avoid the biases and traps of SMBs.

The sector of small to midsize businesses has inherent biases that can derail any aspiring business owner. We examine these biases. They can lead anyone to make the error of betting on the wrong horse (or the wrong business).
Recognizing these biases equips you to make better decisions.

Align your strengths and genius to the business that needs them.

You’ll take inventory of your strengths, competitive advantage and assets as your business’ future owner and leader. You’ll also recognize your blind spots and the make a plan to fix or outsource them.

How your life purpose is your unique advantage to your success as a business owner.

As a small business owner, you have the privilege of creating a business around your WHY. This is your purpose. It also becomes your business's unique advantage because, like you, it is inimitable! In addition, success in owning a small business is faster and easier when driven by its leader's purpose.

Map out your research.

We dive deep into the two types of research that help you align yourself with the right business:

- Internal research: knowing the destination.

- External research: identifying the business idea that fits its market segment.

Use the 12-milestone blueprint to find the best business idea for you and the life you envision.

Each of these milestones builds upon the others. Indeed, the research you will have done in choosing the right company will help. It will help you avoid many of the common traps of small business entrepreneurship.

From employee to entrepreneur: Take your first step toward freedom. Become a small business entrepreneur.

It is not a business theory book. It is a blueprint with actionable steps to get to roll up your sleeves and take the first tangible steps. They will let you begin your transformation from a fed-up employee to a freed-up entrepreneur. The ultimate outcome is to identify the most ideal business for you and the life you envision. This is how you begin your journey with confidence and excitement in your success.

Why do you need to read this book

before getting into any business?

The "Right Business Right Life" formula was born from my own quest for freedom and my life purpose. Having experienced the misery of traditional soul-sucking jobs with rigid schedules, time-vampire commutes, glass ceilings, and no real job security, I knew life had to offer more than this daily grind.

This book distillates the lessons of my journey as a former depressed employee turned freed-up small business owner for over three-decade. It’s a straightforward, no-nonsense approach. It shows you how to eliminate the overwhelm and risk of starting a business in advance of investing significant money and energy in any type of business you might consider creating or buying.

I wrote the book for anyone who's ever felt stuck and dreamt of entrepreneurship to gain control over their life but who were stopped by internal blocks such as fear, overwhelm, limiting beliefs or influences by others such as family, friends, or employers.

I developed this formula because I deeply believe in the power of entrepreneurship. It can change lives.

This book is for those who are serious about making a change. It’s for the employee and anyone who's fed up with feeling unfulfilled and who seeks more meaning.

In the book, I guide you step by step to pick a business as the vehicle for reinventing your life, just as I've done for myself and helped countless others do.

Being a business owner lets me prioritize what matters to me. Here it is the freedom to take time off whenever I want for one of my hobbies.

Here is what you will learn

A look at the content of the book

IN PART I, you gain a perspective on the landscape of small business ownership. It explains why starting a business you own can be the best decision of your life if you pick the right venture. But, it can be a regrettable one if you don’t. I share what leads new business owners to pick the wrong business and what to look for to avoid falling into these traps. Part I is about how early-stage research is critical to your success.

IN PART II, you learn the research strategies of the Right Business Right Life™ Formula (RBRL). It is a framework I developed from my own struggles and wins as a business owner for the last 30 years. It is based on what I learned as I coached business start-up creators, buyers of independent for-sale companies and franchises, and sellers of businesses

IN PART III, we dig into the execution of each step that you learned in Part II. You will move forward in your research with the twelve milestones of the Right Business Right Life Formula. They will help you see the aspects needed for the right business for you. It helps you make the savviest strategic decision: picking the most ideal and best-matched business for you and the life you wish to create.

When you order your copy of


you'll receive these Bonuses FREE!

Detailed Action-Oriented Workbook

The book comes with a 75-page workbook. It guides you step-by-step with templates and exercises. They help you complete the 12 milestones to pick your right business for the right life. - $47 value.

Follow Along Timetable

An easy-to-follow timetable keeps you focused to complete your research project in as little as one month, or longer if you prefer.

Free Audiobook

Download and listen to the audiobook edition while doing other tasks, such as driving, cleaning, or exercising.

Meet the author

Like you, I have always enjoyed learning, and maybe also like you- I don't quite fit into the corporate mold. 

Or perhaps you had a great run in corporate, and now you are ready for more.

Or maybe you quit (or wish to quit) a career to raise your family and you want a lifestyle with freedom, flexibility and income.

Over the past three decades, I've dedicated my career to Main Street and online business. 

During this time, I've had the privilege of helping many people who switched from fed-up employees to successful business owners.

When I took a sabbatical between businesses, I mentored business owners for a non-profit. 

I led entrepreneurship workshops at the California Employment Office. There, I met many disgruntled workers who had been laid off.

I was curious why, while most hated their jobs. They stayed in misery instead of quitting the job grind to start a business. The right business would've given them their dream lifestyle.

On the other hand, I also wondered why many business owners I mentored hated their lives and their current businesses.

I encountered these life tragedies:

1) Most unhappy employees underestimate their ability to succeed as business owners. They stay stuck in depressing jobs.

2) Others jump too quickly into the wrong business or are sold one. Consequently they become disgruntled, but as business owners.

This is when I realized that systemic biases exist in the world of small to midsize businesses (SMBs). These traps lead people astray: both the unhappy employees and the disappointed business owners.

These revelations led to the creation of the Right Business Right Life Formula. 

I created it for people who want a business to have greater freedom and income. Also meaning. The formula gives them the tools to start their best business idea with clarity, objectivity. It helps them make the right decisions for the life they envision.

Why not consider exploring business ownership to reinvent your life? If you make the right business choice, it can give you more freedom, income, and meaning.

I encourage you to read my book. 

This Book Is for You, if:

  • You want to start a business for the freedom it can offer, but you still need business ideas.

  • You know what business you want to create or buy. But you want to verify that it is right for you and the life it promises.

  • You seek greater meaning in your life, as I did. Working for others day in and day out might have had its perks, but in the end, you need more than a job that pays the bills.

  • Like me, you don’t fit into the corporate mold. You love to work, but you are miserable working for others, no matter how great the job is. You can’t wait to strike out on your own.

  • You’ve “been there, done that” in the corporate world, and it’s high time for a new chapter in your life.

  • You are open to introspection. You use it to find your strengths, assets, and blind spots.

  • You might be considering buying a business or developing a franchise. But before hiring a broker or franchise consultant, you want an unbiased evaluation. It will impartially verify whether the businesses they show you are right for you now and in the future.

This Book Is NOT for You, if:

  • You are looking for a list of money-making businesses regardless of whether they are a good fit for you.

    • You don’t have time or the desire to invest in conducting early-stage work to ensure you pick the right business for you.

    • You don't believe introspection and self-awareness can lead you to make better decisions as a business owner.

    • You just want to raise seed capital for a business idea that you think is brilliant. How it will affect your life after you launch the business is irrelevant.

    • You presume that lack of money to invest is the one thing that stops you from success as a business owner.

    • You believe that just engaging a broker or franchise consultant will ensure you get into the best business for the life you want.

    • You assume that degrees and a successful career in corporate guarantee that you'll succeed as a business owner.

    • You are certain that becoming a consultant (for previous employers) instead of creating a business from an idea or buying one is the best path for your freedom.


This book provides an insightful approach to finding the right small business opportunity... I would recommend this book as the first step for those considering what is next for them. It’s easy to read and full of practical, actionable steps and will leave readers both inspired and prepared to pursue the right business opportunity.
Colleen Wilson

This book was exactly what I needed! I was pleasantly surprised at how easy it was to read as if I was having a conversation with the author. The main premise that really struck home was the key idea of choosing a business that will fit with your lifestyle and how easy, with the right research, this can be... Anyone unhappy in their current job, thinking about starting a business, or currently in the process of creating a business should read this first.
Nicole Balbas

This book is a very straightforward guide to selecting a business that works for you... While I have seen many articles that discuss the importance of integrating your life with your business, I haven't seen a practical, easy-to-use approach done this well... In summary, this is a practical, easy-to-follow guide to selecting a business that supports the life you desire...
Pat Webb

In the Right Business, Right Life Patricia Bottero St. Jean walks through the process of deciding if owning a small business is for you by starting off with if you are in a dead job situation or dead end life situation.

If this describes your situation than the solution can be owning and running a small-to-mid-sized purpose-driven business as a tool to have the freedom of crafting a life that aligns with everything you consider important....This book is a step-by-step guide to gain clarity before you quit that job and commit to investing time and money in any type of venture and before you give up on yourself and stay stuck in a life that doesn’t suit you...The exercises will not only allow you to choose the best business but will allow you to become a better person....If you are in the daily grind of a job there are options to achieve work that truly fulfills you. I highly recommend Right Business Rught Life as a tool to start your path on the road to the life you deserve.
Tony Green

RIGHT BUSINESS RIGHT LIFE is a book for everyone that has an interest in starting a business or is curious about the process. ...The book is unlike the general business book which focusses on the financial aspects and not the important personal issues. The author put her heart into connecting the crucial steps of reflection necessary to go through before the creation of a successful business and links them to real life experiences. You will learn through the successes and failures of entrepreneurs and the author herself if you are ready to make the jump, or alternately if you need more thought and research for yourself and your business.

The book is punctuated by self-evaluation that will help you to understand the business and personal issues that you need to go through before going to the more stressful financial steps. I found the book useful in understanding my motivation for creating a start-up and determining if this is right for me. The book was also pleasant and easy to read with diagrams helping guide the reader through important points
Sylvie Pailloux

This book, Right Business, Right Life by Patricia Bottero Saint-Jean, is a wonderful resource for anyone thinking of starting their own business. Many people dream of entrepreneurial freedom but have no idea how to get started. If that sounds like you, this is the book you need.

There are so many decisions to be made when you start a business. In addition to deciding which business is right for you, you also need to find one that will integrate with the life and the lifestyle you long to have.

I love that the author has provided a simple but comprehensive framework for doing this since the process can be so overwhelming. After reading this book, you will be fully prepared to make these decisions, and she will leave you inspired and confident at the same time.

Patricia Bottero St. Jean has taken her years of business experience and success to seamlessly walk you through this process so that you can confidently move forward with your new business.
– Sharon Vornholt

If you are on the fence about starting a business but don't know if it is a good idea or are thinking of starting a business but don't know how to get started, this is an excellent resource for you! This book is thoughtfully organized. I appreciate that there are real-life examples of the concepts the author is teaching us about. I also liked that each chapter is summarized with key takeaways. There is a workbook to help you work through the exercises she describes. Lots of helpful information about starting a business. I'd definitely recommend this to anyone who wants to start their own business!
–Tracey Lee Davis

... Right Business, Right Life serves those who do not want to live as a wage slave to another’s dream. The road their freedom, of course, is paved with the entrepreneurship of owning one’s own business.

Author Bottero Saint Jean presents a simple, yet comprehensive, roadmap for successfully traveling the road to entrepreneurial freedom. Her ‘Right Business, Right Life’ Formula, leads one through the entrepreneurial decision-making process in a way that helps one overcome the most difficult obstacle to success – ones’ own self!

Right Business, Right Life leads one through the decision-making processes so that, by the end of Bottero Saint Jean’s lessons, one is thinking and acting like a finely-tuned entrepreneur ready, and capable, of surviving and prospering in the jungles of free enterprise... – Michael Olson

Great book for employees who are stuck and tired of working in a job they hate and want to start a career as a business owner. It guides you step by step from not knowing where to begin to having clarity on the best business that fits. I recommend this book to anyone who is not sure of what kind of business they want or who might have an idea but is not sure it is the right one. The 12-step formula described in the book to research business ideas is comprehensive, well-organized, and easy to follow, especially with the free downloadable workbook.– Françoise Vincent

Only $4.97

****You Get:

√ Immediate access to two digital copies of the book:

- One downloadable and printable PDF.

- One FlipBook readable on any device.

√ Free Audio Book

Detailed Action Oriented Workbook: 75-page guiding you step-by-step with templates and exercises. They help you research and pick the right business for you.

√ An Easy to Follow Along Timetable: To help you identify your ideal business idea in as little as one month.

****Paperback edition is also available

with bonuses

The paperback edition of the book is available at checkout and includes all of the above as FREE bonuses:
√ Two digital copies: PDF and Flipbook.

√ A workbook to complete your roadmap to the right business.

√ Timeline.

√ And audiobook.

Your RIGHT BUSINESS RIGHT LIFE Guarantee, Refund, and Return Policies

You have 365 days to read the book and use the bonuses. If, for any reason, you don't find them useful, email my team at, and we will give you the full refund immediately.

What if you owned the perfect business for WHO you are AND the life you envision?

Would it be worth discovering the formula to reinvent your career and become a successful (and happy) small business owner?

If you are looking for MORE...

√ More meaning

√ More freedom

√ More money

√ More flexibility to prioritize the important things and people in your life...

this book was written specifically for YOU!

"If you crave freedom and flexibility, a business that fits you is the ultimate vehicle for a life that suits you.

I wrote this book to show you how."

- Patricia Bottero Saint-Jean.

Clients who followed


"After years in the corporate world, it was time for a change, and I felt trapped. Fortunately, I met Patricia... "

Andrew Peters - Owner - Energy Digital Marketing


After years in the corporate world, it was time for a change, and I felt trapped. Fortunately, I met Patricia, who has been my professional coach and the steady “hand on the tiller” guiding me to a professional rebirth. She used time and expertise to understand my situation and strengths and match me to an opportunity that I love without any pressure to take action on her behalf. Her nurturing counsel helped make the decision to start my own consulting business simple. Patricia’s business acumen is first-rate rate, which is proving important as she still provides coaching as I grow my business.

"Patricia is a great business coach for identifying and recommending the right suitable business for one."

Bonnie Li - CPA, MBA - Owner Padgett Accounting

Patricia is a great business coach for identifying and recommending the right suitable business for one. She delivers strong comfort and security to work with with the extra services like lawyers and other services which one can need when moving. I highly recommend working with Patricia to anyone!

"If your goal is to find ... the best business for your life... you should look at them from different angles..."

Tommaso Labarile - Mechanical Engineer,
E 2 Visa investor – Italy

Patricia offers way more than professional advice or consultant service. Working with her and OPEN FOR BUSINESS LAB means a relationship because she goes further, answering your question even before you ask since she ties her work to your needs...That is simply called experience in the real business world, first hand, for years, without delegating or procrastinating. If your goal is to find a solution, aka the best business for your life -and you can’t do it alone as there are a lot of factors to consider- you should look at them from different angles other than yours... Patricia will teach you how to be smart and happy with your new business even if you have to change continent to open a new business and move to another county.

"I’d fully recommend the Right Business Right Life to anyone looking at becoming a business owner..."

Cristina Iulia Burcescu, MBA -
E 2 Visa Investor – Roumania

Patricia’s long-term expertise in entrepreneurship is best shared with her clients via her extremely insightful coursework, Right Business Right Life.

I’ve had the opportunity to learn about the best ways to start or buy a business and how to integrate the chosen business with my ideal lifestyle.

Financing the business is an important aspect that I’ve learned in this course, and Patricia has the gift to motivate and find resources for her clients in such a way that it does not become overwhelming.

Patricia’s coaching style has not only looked at my personal strengths and accountability but always stayed aligned with my personal goals.

I’d fully recommend the Right Business Right Life to anyone looking at becoming a business owner, either through a new concept or an already proven one.

“I highly recommend Patricia’s program, Right Business Right Life along with her coaching services"

Kristina Valdonidos
Teacher – USA

“I highly recommend Patricia’s program, Right Business Right Life, along with her coaching services, to anyone who wants to start a business. Her program offers so much value and so many resources. But perhaps the greatest resources is Patricia herself. With over 30 years as a business owner, she brings to the table insights and hard-won lessons gained through her own experience. The conversations with her through the coaching sessions helped me clarify what it is I really want out of my business: In my case, it is an online business that I can develop from home, while working around my family life. Patricia’s unique approach to business, combined with her detailed process of research and discovery, truly can help you find your right business and your right life.”

"If you are wondering if business ownership is the right vehicle to reach your goals ... engage Patricia."

Louis Pilastro - Healthcare Professional Industry

Patricia Bottero Saint-Jean coached me through the discovery process of several types of businesses. Her compassionate and yet disciplined coaching methodology was instrumental to a successful outcome of reaching a point of clarity. Her candid approach to helping me solidify my goals, combined with her vast knowledge and connections in the realm of small business, made the process of learning about business ownership and investments not only fun and educational but very effective. If you are wondering if business ownership is the right vehicle to reach your goals in lifestyle, income, flexibility, and equity, engage Patricia. She will go above and beyond to make sure that whatever business model and investment you select has the potential to meet your goals and that it is optimally aligned with your strengths and talents. I highly value Patricia’s business advice and coaching, and I have recommended her to my friends and family.